By
El Copeland
May 2, 2025
•
20 min read
Professional Development
Rethinking Productivity: Tools and Mindsets That Actually Work
Productivity. It's one of my most beloved and yet most hated concepts. At its core, productivity is just output over time: a metric that first rose to prominence during the Industrial Revolution as we looked for a way to measure how efficiently machines (and then people) produced goods.
But, dear reader, I propose to you that we aren't machines whose only value in what we produce, and we should be intentional about evading that trap.
It's tempting to equate productivity with worth. In a tech-driven world where the average worker is already exponentially more productive than generations before, chasing productivity for its own sake can leave us burnt out and disoriented.
Chasing productivity alone can reduce our identities to more emails, more code, more content. An endless and meaningless attempt to bend the boundaries of finite resources.
Instead, I want to reframe the conversation around efficiency: meaningful output over time. Efficiency asks better questions which will lead us to better answers. No longer are we asking, "How much did you do today?" but rather, "Was it worth doing?" It is very important to me that we can reclaim this quality as something every worker can own and take pride in, and that it isn't merely a metric for middle management to squeeze as much out of you as they possibly can.
Triple D: A Framework for Meaningful Work
It's called Triple D not just because I'm a Guy Fieri fan (Diners, Drive-ins, and Dives is peak American reality TV in my humble opinion), but because I believe every great day at work should have that same heart: a little execution, a little learning, and a little dreaming about what’s next.
Triple D in light of our conversation on meaningful, modern productivity and efficiency in the workplace is: Do, Discover, Dream.
- Do: The core of your work. The tasks you're responsible for completing.
- Discover: Feedback loops. Communicating with others. Learning from customers, coworkers, or your own process. Research, reading, and further education.
- Dream: Rest, imagine, and plan. How could you improve your work, systems, or strategy?
These three feed into each other, creating a loop of sustainable, intentional work. It honors both execution and imagination.
The Tools of Efficiency
SInce we've defined efficiency as something every worker is in command of in their own lives, it's worth noting that attaining better efficiency isn't about having expensive software or corporate resources. It's about using what you already have as well as finding new tools. Many aspects of productivity can be inexpensive, or free. With that said, I break tools into three categories:
1. Rhythm & Flow
In order to accomplish all of the Doing, Discovering, and Dreaming you are capable of, it's vital that you establish a Flow to create structure, sense, and accountability.
Your body and brain are your most important tools. Building a rhythm that supports rest, clarity, and momentum matters more than any productivity app. Ways that you can establish Flow:
- Health, including fitness, sleep, and nutrition habits
- Therapist check-ins
- An agenda planner or a analog tool that supports weekly and monthly goal-setting, habit tracking, and reflection. I'm personally a big fan of Ink + Volt, and a huge thanks to my buddies Josh Mallard and Blake Imeson at LimeCuda for gifting me that first planner years ago!
2. Products: Hardware & Software
Start with what you already have. You might be surprised by what your existing tools can do.
- Consider using shortcuts and macros within programs, or even programming your keyboard or mouse.
- Ditto Clipboard Manager + a programmable mouse shortcut: game-changer for copy/paste workflows
- ActivityWatch, RescueTime, or Qbserve: passive time tracking for digital self-awareness
- Logseq, Obsidian, or Notion: personal knowledge management that links your thoughts, tasks, and notes
- Calendly or other booking links through Microsoft or Hubspot to reduce scheduling fatigue
- Microsoft Scheduling or Doodle polls for easier group coordination
And if your organization already uses Microsoft or Google, explore Copilot or Gemini before paying for new AI tools.
3. Space
Space is more than just free time. It’s about creating breathing room to connect the dots.
- Generative AI - Generative AI tools like ChatGPT, Gemini, and CoPpilot aren't just for doing tasks. They help you think and make YOUR VOICE STRONGER instead of being your voice. Use them to:
- Clarify jumbled thoughts
- Summarize or rewrite rough ideas
- Generate alternatives or brainstorm solutions
- Transcription tools built-in options with Microsoft Teams, Zoom. Or other tools like Otter.ai or Firefly reduce cognative load during conversations
- Combine Transcripts with GenAI and you're going to be way ahead by having GenAI create follow up summaries, emails, and work plans.
- Email agents like SaneBox, Superhuman, or Inbox Zero to help you manage unruly inboxes
Most importantly, focus on how you can build in downtime to let your mind wander. That’s where big ideas and problem-solving happen.
From Output to Impact
At the end of the day, productivity was a metric that was created for machines, and you're not a machine. You’re a human in a finite, soft body, in a world that is often very hard. Your value is not your output.
Efficiency, in contrast, helps you:
- Respect your limits
- Align your actions with your values
- Deliver meaningful work consistently
When we focus on efficiency, we create room for autonomy, insight, and innovation. That’s what helps teams thrive and businesses grow.
So: Do. Discover. Dream. And build a system that works for your actual life—not just your to-do list.
Author's Note: I also recorded a video on this with a few anecdotes and visuals. You can view it here: Rethinking Productivity: Tools and Mindsets That Actually Work.
As Partner and Business Consultant at Rising Tide, I help organizations align culture with efficiency, bridging the gap between strategy and the everyday systems that make it work. I’ve spent my career leading diverse, cross-functional teams and building communities where people actually want to learn and collaborate. With roots in technology, education, user experience & design, and project management, I specialize in turning complex ideas into clear, actionable plans that keep both people and projects thriving.
Outside of work, you’ll usually find me weight-training, gardening, or rewatching Doctor Who with a cat in my lap.
See some more of our most recent posts...
Chapter-by-Chapter Discussion Questions for The Go-Giver by Bob Burg: Chapter Five - The Law of Compensation
Can success scale without selling out? Chapter 5 of The Go-Giver says yes: serve more people, serve them better. Explore the “rich vs. good” myth, what to do when generosity gets taken for granted, and how practiced improvisation (“you just make it up”) guides real-time decisions that create value at scale.
Read post
About this Series
This discussion guide is part of Rising Tide’s Fall 2025 book club, where we’re reading The Go-Giver by Bob Burg and John David Mann.
If you’re just joining us, here are a few pages you’ll likely benefit from:
- Chapter One – The Go-Getter for an introduction on how to use these Discussion Questions
- Book Clubs, Conversations, and Curiosity for why we started a book club for a technical team here
Chapter Summary
In Chapter 5, the Law of Compensation, Joe meets successful CEO, Nicole, amidst a chaotic and playful work environment, again dismantling our concept of success and professionalism. Nicole teaches Joe the Second Law of Stratospheric Success: Your income is determined by how many people you serve and how well you serve them.
Discussion Questions
Use these open-ended prompts to guide reflection and conversation. Remember, there are no right answers!
- Do you see a difference in the two different ways they present the 2nd Law? (“Your income is determined by how many people you serve and how well you serve them.” vs. “Your compensation is directly proportional to how many lives you touch”)?_
- Are there times that you shared an idea with someone and it worked out poorly? What about one where it worked out splendidly?
- How do you feel about the idea of there being two types of people in this world: those who get rich, and those who do good? Where do you feel that belief comes from?
- Can you relate to Nicole getting nervous and sabotaging her own success?
- You just make it up. How did this statement make you feel?
Rising Tide Input for your Consideration
- On the "rich vs. good" binary.
- Many of us definitely internalize some form of the “to get rich, you have to step on a lot of people to get money” or “to get super rich, you don’t have time to do good”
- Examples that extend and complicate that binary
- 20 People Confront a Billionaire (ft. John Morgan) this billionaire considers that he's doing good for others. Subjectively, people may think they’re doing good. His wife gave away $500,000 USD and he didn't even know about it.
- Dolly Parton, arguably one of the most successful musical artists, has invested millions of her own money in improving education outcomes, healthcare, animal welfare, LGBTQ+ youth, and even Appalachian cultural preservation.
- Billie Eilish was recently honored for her music at the Wall Street Journal Innovator's award, where she spoke to billionaires in the audience after she herself gave away 1/4 of her net worth: "No hate, but give your money away, shorties". Billie Eilish tells billionaires to give away more of their money | AP News
- Not every rich person is successful, not every successful person is rich.
- Have you ever experienced some of your most challenging customers are often the wealthiest? It's almost like they've lost the experience and the value of the work being done?
- Comes back to our perspective and the definition of success. If money is your only metric for meaning, you may be missing the plot.
- On having our generosity taken for granted
- It's happened to all of us. The question is: do you live and learn, do you trust people again the next time?
- The failings of others can make us jaded or they can make us wise. There is a huge difference.
- We encourage you to identify markers of trustworthy and honest partners and people, and to instead of promising to never share again, promise to only share with those who truly will be honorable with your energy, time, and skill.
- On "You just make it up"
- There's research about how Jazz musicians aren't thinking through their performances, but rather going through the flow and feeling it out in the moment! This can be encouraging: we don't have to know all of the answers in the moment, but the work we do to create the type of person we want to be can help guide us through true game-time decisions. https://www.nature.com/articles/s41598-021-98332-x.pdf
- On Songs and Stories with Kelly Clarkson, we learn that Gloria Estafan and the Miami Sound Machine's iconic song, Conga, came from a pure encore. It was riffing that came from sheer shared energy between the band and the crowd. https://www.youtube.com/watch?v=mJeg1wFBNFA&msockid=0a5959e7b66211f096d8057420e615b7
About Rising Tide and our Book Club
Rising Tide helps MSPs and service-focused teams build better systems: the kind that align people with purpose.
Every Friday at 9:30 AM ET, we host Rising Tide Fridays as an open conversation for MSP owners, consultants, and service professionals who want to grow both professionally, technically, and emotionally. In Fall/Winter 2025, we’re walking through The Go-Giver, chapter by chapter.
If that sounds like your kind of crowd, reach out to partners@risingtidegroup.net for the Teams link.
Bring your coffee and curiosity…no prep required.
Chapter-by-Chapter Discussion Questions for The Go-Giver by Bob Burg: Chapter Four - The Condition
What happens when you serve the client even if it means sending them elsewhere? Chapter 4 of The Go-Giver shows how giving more than you take builds trust, loyalty, and outcomes that outlast clout. We explore long-tail generosity, practical ways to add value, and a real MSP example of earning devotion by automating without upsells.
Read post
About this Series
This discussion guide is part of Rising Tide’s Fall 2025 book club, where we’re reading The Go-Giver by Bob Burg and John David Mann. If you’re just joining us, here are a few pages you’ll likely benefit from:
- Chapter One – The Go-Getter for an introduction on how to use these Discussion Questions
- Book Clubs, Conversations, and Curiosity for why we started a book club for a technical team here
Chapter Four Discussion
Chapter Summary
In Chapter 4, The Condition, Joe if back in the office and we find him losing yet another customer. This, time, however, in an effort to test the First Law of Stratospheric Success (Your true worth is determined by how much more you give in value than you take in payment), he guides the customer to a competitor who may be able to better fit his needs.
Discussion Questions
Use these open-ended prompts to guide reflection and conversation. Remember, there are no right answers!
- How did Joe giving the customer to Joe’s competition make you feel?
- How was Joe’s action representative of giving more in value than he takes in payment?
- Can you describe a time a person gave you more in value than you paid? How did that make you feel?
- What are ways in your life that you can practice giving more in value than you take in payment?
Rising Tide Input for your Consideration
- Success is about perspective. You can be successful by your own goals, and not standard expectations of power, money, and attention.
- Our friend and MSP Owner at Network Integration Specialists in Virginia, Doug White, mentioned that he's enjoying making automations for his customers and not charging extra, and how those actions spark unsolicited client replies like, “This is awesome”. Truly the kind of experience the next MSP will have a hard time matching!
- Give without scoreboard math. Community help, answering questions, volunteering, parenting: these are “long-tail” investments that compound in character and network, not just invoices.
- We're curious! Maybe Gus has layers. There’s likely more going on with him than the mentor archetype...let's file that for later.
About Rising Tide and our Book Club
Rising Tide helps MSPs and service-focused teams build better systems: the kind that align people with purpose. Every Friday at 9:30 AM ET, we host Rising Tide Fridays as an open conversation for MSP owners, consultants, and service professionals who want to grow both professionally, technically, and emotionally. In Fall/Winter 2025, we’re walking through The Go-Giver, chapter by chapter. If that sounds like your kind of crowd, reach out to partners@risingtidegroup.net for the Teams link. Bring your coffee and curiosity…no prep required.
Chapter-by-Chapter Discussion Questions for The Go-Giver by Bob Burg: Chapter Three - The Law of Value
What makes a business truly valuable? Chapter 3 of The Go-Giver reframes worth: deliver more value than you take. Explore Ernesto’s playbook—care as a differentiator, authentic generosity, and spotting hidden value in plain sight—to build customer experiences that create trust, loyalty, and momentum.
Read post
About this Series
This discussion guide is part of Rising Tide’s Fall 2025 book club, where we’re reading The Go-Giver by Bob Burg and John David Mann. If you’re just joining us, here are a few pages you’ll likely benefit from:
- Chapter One – The Go-Getter for an introduction on how to use these Discussion Questions
- Book Clubs, Conversations, and Curiosity for why we started a book club for a technical team here
Chapter Three Discussion
Chapter Summary
In Chapter 3, The Law of Value, Joe and Pindar visit a busy Italian-American cafe and its owner/head chef/real estate magnate: Ernesto. Here, we learn The First Law of Stratospheric Success: “Your true worth is determined by how much more you give in value than you take in payment”
Discussion Questions
Use these open-ended prompts to guide reflection and conversation. Remember, there are no right answers!
- Here, we find Pindar redefining phrases again. Ernesto says his hot dog cart was voted the City’s best hot dog stand. Pindar corrects: “Best outdoor dining experience in the city.” What does this difference say to you?
- Who do you think the Connector is going to be?
- Why did the words “clout and leverage” mean so much to Joe, specifically? What do you think the author is trying to say by having Joe repeat them over and over?
Rising Tide Input for your Consideration
- Part of giving is making people feel important. Ernesto’s real differentiator isn’t cuisine: it’s care. People remember how the place treated them more than what they ate.
- Give for the love of the game. Value isn’t a gimmick. When generosity is authentic (and bounded), quality compounds.
- The narrative keeps checking Joe’s assumptions (e.g., not realizing the chef is the owner). How do you feel about the point: perhaps value often hides in plain sight?
- Clout vs. leverage. Clout seeks recognition; leverage seeks outcomes. Joe wants both, but this chapter hints that trust is the real currency.
About Rising Tide and our Book Club
Rising Tide helps MSPs and service-focused teams build better systems: the kind that align people with purpose. Every Friday at 9:30 AM ET, we host Rising Tide Fridays as an open conversation for MSP owners, consultants, and service professionals who want to grow both professionally, technically, and emotionally. In Fall/Winter 2025, we’re walking through The Go-Giver, chapter by chapter. If that sounds like your kind of crowd, reach out to partners@risingtidegroup.net for the Teams link. Bring your coffee and curiosity…no prep required.